To improve site search usability. Guide users to better search results. Trade and conversions Let users explore before committing. Allow users to checkout as a guest. Use existing information to maximize convenience. Use call buttons for complex tasks. Make it easy to finish converting on another device. Form input Streamline form entry. Choose the easiest input method for each task. Provide a visual calendar to select dates. Minimize form errors with real-time labeling and validation. Design effective forms.
Ergonomics and form factor Optimize your entire site for mobile. Don't make users pinch to zoom. Make product images expandable. Tell users which screen fax number list orientation works best. Keep your user in a single browser window. Avoid “full site” labeling. Clearly explain why you need a user's location. Download this list in PDF format for printing or sharing. Mobile optimization as a competitive advantage Going through this list,
we go beyond the simple and obvious. We create a mobile user interface that aims to make the experience of goal-oriented mobile users truly enjoyable. Admittedly, in my day-to-day web experience, I rarely find that to be the case. If I put my SEO and UX hat on, then even some of the titan sites of the online world could do a lot to improve. We therefore focus on each of these areas to create a site that is extremely fast and pleasant to use on a mobile device.